One thing I’ve noticed over the course of this year is that change is low in numbers. I do a lot of social media connecting, both for the school and for my own personal growth, and I’ve noticed it in both areas, so that’s where this post is going to focus.
I will admit that my posting slacked a lot until this month. I was far too busy with dealing with wedding planning and all that went with that. When I was home, my destressing time was spent with my wife and painting rocks, as well as planning a wedding and honeymoon. I had too much on the brain, and not enough to go around for everything I wanted to do. Pretty sure that’s okay, and now I’m back on track. Any big life event is going to cause a lapse in working toward change, specifically connecting and sharing one’s stories. Those are not the people I’m worried about.
I’m concerned with those who don’t feel the need to change, or to seek change. I’m concerned with those who feel they have nothing to share, don’t want to share, or brush it off. When it comes to our classrooms and schools, we should be proud to showcase what goes on inside with our students and the learning that takes place. We should want to show parents more than just a child’s grades and progress. As with anything else, one or two glimpses a year won’t tell the entire year’s story.
In my district, I run social media for the two schools I work at. I also can post to the other schools, and act as one of the social media leads for all of the schools. I have noticed that if I am unable to be at work on a given day that the posting isn’t done. I make sure events are placed on the school pages, that announcements are posted, and I try to create things where families can contribute. I love working with social media and spreading the good news about the schools in our district, but I am only one of many.
Over time, I have learned that it takes a passion for social media and leading change with social media to produce results. I can speak about being a connected educator and school branding all I want, but it takes audience members to make that change inside of themselves. Listeners have to want to make the change and follow through with the change.
Social media connectedness is a slow process. Becoming connected with others takes time and patience. One cannot start a Twitter account and expect to quickly gain followers and connections. Like a garden, one must cultivate and invest their own time in the process. I have been actively using my account for professional growth since about 2014, and it’s something I cannot stop doing. I still find some of my best resources and connections through Twitter, or because of Twitter.
For example, I went to Copenhaver Institute this past summer. Because I actively tweeted during the Institute, I not only made a new friend in Heidi Trude (@htrude07), but I also was able to connect and talk to Stephanie Doyle (@stephaniedoyle), who helps run the Virginia Teacher of the Year network. That has led to me being invited to present at the Teaching, Learning, Collaborating Symposium in Radford next month. Ironically enough, I elected to present on being a connected educator.
For as many as I see unwilling to jump on board and connect, there are others who work hard, despite obstacles. A colleague from my former district, Nicole Morris (@cnicolemorris), moved from the classroom to principalship at the beginning of this school year. She was already active in growth and learning on Twitter, and we also are connected on Facebook. What I have noticed about her switch is that as an administrator, she loves to share her schools’ stories (she is in charge of two small schools). While it’s a work in progress while she adapts to her new role, she still realizes that it’s important and shares the stories when she can. She even had each of her schools create a hashtag to use for their stories. I love seeing these little glimpses into her schools.
As I think about becoming connected, I realize that I still am looking for ways to get others to connect, but that it won’t come about without a mindset change. I cannot force anyone to become connected unless they decide that they want to do so. However, I do need to analyze my topics and how I present on becoming connected to see if I can find new ways to persuade others.